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Be Ocean Wise Earth Day

348 million tons

The amount of plastic that is produced every year

11 million tons

The amount of plastic litter that enters the ocean every year

87%

The amount of plastic waste that ends up in landfills or the environment in Canada

Ocean Wise turns knowledge of the ocean into action for the ocean.

Our ocean is the air we breathe, the food we eat, and even the water we drink. But our ocean is in trouble. Issues like pollution, overfishing, and rising global greenhouse gas emissions pose an enormous threat to our ocean’s health.

The Be Ocean Wise campaign builds and engages audiences committed to fighting climate change, reducing plastic pollution, feeding people by restoring fish stocks, supporting next generation leaders, and protecting whales.

This month, we're ready to make a splash around Earth Day and we want YOU to #BeOceanWise. Help us stop plastic pollution, from source to shore.

Social Media Toolkit

Activate your key audiences of consumers and employees on Earth Day and throughout April using the #BeOceanWise call to action. The assets and copy below are available for download and use on your social media channels.

This Earth Day, we’re partnering with @oceanwise for their new campaign — #BeOceanWise. Throughout the month of April, Ocean Wise will be sharing resources and ways to take action along the theme of Planet vs Plastics. 🌊

Join us and learn how you can take action to tackle plastic pollution.

Download this graphic mp4 (sized for Instagram feed) here

Download this graphic mp4 (sized for Instagram Reels) here

Did you know? Three of the biggest threats facing our ocean are:

🌊 climate change

🌊overfishing

🌊 pollution

This Earth Day, we’re partnering with @oceanwise for their new campaign — #BeOceanWise. Throughout the month of April, Ocean Wise will be sharing resources and ways to take action along the theme of Planet vs Plastics.

Join us and learn how you can take action to tackle plastic pollution.

Download this graphic here

Download this graphic here

Happy Earth Day! We’re partnering with @oceanwise to take action for our planet.

One of our favorite ways is by joining a Shoreline Cleanup. The best part is you can stop plastic from entering our ocean anywhere water meets land! 🌊

Will you join us? Visit shorelinecleanup.org to find a cleanup today! #BeOceanWise

Download this graphic here

Download this graphic here

The ocean is critical to supporting life on this planet, but it needs our support! 🌊

In honour of #EarthDay, we’re showing up for our ocean with @oceanwise to fight plastic pollution from source to shore. #BeOceanWise

Download this graphic here

Download this graphic here

We're tackling plastic pollution from source to shore.

Support our research and direct action initiatives by making a donation, in honour of Earth Day.

Join the mailing list

Subscribe to our newsletter to receive emails about events, news about ocean successes and issues, and opportunities to support us.

Help spread the word

Share this page on social media and help get the word out on ocean conservation