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Ocean Wise Seafood Label

A Sustainable Choice

Three billion people rely on seafood as their primary source of protein.

Overfishing is a monumental, global issue. By making sustainable choices and supporting responsible fishers we can all help protect this globally important resource.

Ocean Wise Seafood empowers consumers and businesses to choose sustainable seafood options that support healthy oceans — today and into the future. Thanks to our team of scientists and collaborators, our recommendations are based on the most up-to-date science on aquatic ecosystems and the species they support.

We're continuously working with our partners to grow their list of Ocean Wise recommended options that allow them to achieve their sustainability goals and meet the demand of customers who care about protecting the ocean. The Ocean Wise symbol next to a seafood item is our assurance of an ocean-friendly seafood choice.

Our Partners

Our Ocean Wise Seafood partners are as diverse as our oceans, lakes and rivers. Find a partner near you including restaurants, retailers, markets, seafood suppliers, distributors and culinary schools.

Are you a restaurant, supplier, retailer, or producer of seafood products looking to:

- Source and offer more sustainable seafood options?
- Demonstrate your commitment to sustainability with trusted third-party verification?
- Increase consumer and client trust, brand loyalty, and staff retention?
- Show up as a leader in your industry?
- Make a positive impact for ocean, lake, and river conservation?

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